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	<title>Tara Hunt</title>
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	<description>startup ceo. author. speaker.</description>
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		<title>Tara Hunt</title>
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		<title>Mobile Ain&#8217;t So Mobile</title>
		<link>http://tarahunt.com/2012/06/02/mobile-aint-so-mobile/</link>
		<comments>http://tarahunt.com/2012/06/02/mobile-aint-so-mobile/#comments</comments>
		<pubDate>Sat, 02 Jun 2012 20:55:19 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[featured]]></category>
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		<category><![CDATA[Personal]]></category>
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		<description><![CDATA[For 18 months, I rolled my eyes every time someone mentioned Instagram. Yes, it made for easy sharing of beautifully filtered photos&#8230;if you had an iPhone. And if your mobile phone wasn&#8217;t crashing every 5 minutes. I rolled my eyes even harder when Instagram, finally available on Android (too bad I switched to iPhone a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1713&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>For 18 months, I rolled my eyes every time someone mentioned <a href="http://www.instagram.com" target="_blank">Instagram</a>. Yes, it made for easy sharing of beautifully filtered photos&#8230;if you had an iPhone. And if your mobile phone wasn&#8217;t crashing every 5 minutes. I rolled my eyes even harder when Instagram, finally available on Android (too bad I switched to iPhone a few months before this happened), was purchased by <a href="http://www.facebook.com" target="_blank">Facebook</a> for a whopping $1B.</p>
<p>&#8220;It&#8217;s because Facebook won&#8217;t survive without a mobile play,&#8221; some surmised.</p>
<p>Now Facebook has it&#8217;s own Instagram-like photo app, separate from it&#8217;s sluggish, but meaty, main app. It also has a pages app. And I&#8217;m sure that there will be all sorts of Facebook mobile apps being launched that break up the main one into more useable bits.</p>
<p>Well, THERE is an experience I&#8217;m looking forward to (not). Actually, I shouldn&#8217;t be sarcastic. It makes perfect sense. The Facebook app really does suck. It&#8217;s huge and loads slowly and crashes all of the time and makes me want to throw my phone under a bus. But here is the thing&#8230;I&#8217;m getting really really eye rollingly tired of the whole mobile mobile mobile thing because, well, THE PHONES AND NETWORKS CAN&#8217;T SUPPORT THIS SO-CALLED REVOLUTION.</p>
<p>They can&#8217;t. The hardware is getting better, true. With every new Android, iPhone, Windows Phone, Blackberry arms race, we are seeing big improvements in the hardware: nicer cameras, more memory, faster performance, better screens, etc. But with every improvement comes more people trying to do more stuff on those awfully sagging networks. And those aren&#8217;t improving nearly as quickly.</p>
<p>Not to mention the screen sizes. It doesn&#8217;t matter how much you design for mobile, when it comes to reading something meaty or watching a longer video or just keeping up with the news, there is only so much my eyes can take from that small screen before I put it down and decide to wait until I&#8217;m in front of my laptop again.</p>
<p>I used to be a mobile addict. I was one of those people in early Blackberry, then Palm Treo, then Blackberry again and finally iPhone days whose faces were constantly in my phone. At the first sign of boredom or discomfort, I pulled out the phone and found something to keep me entertained. This happened on the bus, at parties and even out with friends. It was okay. We were all phones on the table people.</p>
<p>But in the past couple of years, I&#8217;ve grown tired of being stuck to my phone and I&#8217;m more interested in interacting with the world around me. I still go to the phone when incredibly bored or uncomfortable (eating alone or in a waiting room) and I couldn&#8217;t live without it for so many things (maps, checking in &#8211; love remembering where I&#8217;ve been, taking photos on the fly, coordinating with people, having the ability to Google something mid-conversation, etc), but I find myself keeping it in my bag more and more.</p>
<p>I&#8217;m also giving my boyfriend a harder time about his addiction. I&#8217;ve asked him to not reach for the phone as soon as he wakes up. Phones are a no-no when on dates unless there is something we absolutely need to keep on top of. If we are boring one another to reach for our phones, the problem is bigger than the lack of a phone, right?</p>
<p>Facebook aside, though, I&#8217;m not particularly fond of these mobile-only applications like Instagram. I use it, yes. It makes my pictures look better. But I post every single photo to Facebook AND Flickr. I want to be able to access it later: put it in a blog post or send it in an email to my parents. I like being able to tag and group and search my images. I&#8217;ve recently fallen in love with <a href="http://www.memolane.com" target="_blank">Memolane</a>, a service that tells me what I was doing 1-2-3-4-5 years ago in daily emails. Today I found out that the very first <a href="http://cupcakecamp.org/" target="_blank">Cupcake Camp</a> took place at <a href="http://www.citizenspace.us" target="_blank">CitizenSpace</a> (my old coworking space, sigh) 4 years ago today. The day I received the photo of myself 4 years prior in thankful tears right after I finished writing my book, I reminisced that amazing feeling.</p>
<p>What I&#8217;m saying is that I don&#8217;t like the way the mobile web is separated from the web. It&#8217;s the web, dammit. Yes, design for the small screen and to take advantages to the mobility the phone gives your customers, but don&#8217;t ignore the fact that your customers live fluidly between mobile and desktop. And perhaps someday we&#8217;ll be doing EVERYTHING mobile (I used to believe it was closer than I do now &#8211; just think of the processing power it takes to run most business programs! Instagram crashes my phone. I&#8217;d hate to see what Keynote or PowerPoint would do!), but today, we are not.</p>
<p>What mobile IS good for is:</p>
<ul>
<li>applications that kill time &#8211; games, browsing, liking, poking and pinning, reading short snippets</li>
<li>applications that are real time only &#8211; time sensitive stuff that you won&#8217;t need to dig up later (which most social networks THINK they are, but are not)</li>
<li>applications that are location driven &#8211; &#8220;I need coffee in a 10 block radius, stat!&#8221; (remember that Foursquare has always had a desktop interface to see your history)</li>
<li>applications that are enhanced by using a mobile camera &#8211; barcode scanners, food porn, etc.</li>
</ul>
<p>Anything that requires a history or persistence or a way to connect people together at a later time require a web interface that can be viewed on your desktop. And no matter how powerful my phone gets, I see the need for this for a long time period to come.</p>
<p>And if you are still not convinced? I definitely would NOT have just typed 1000 words on my iPhone. I have a tough enough time typing 10 words on that thing. That consumer desire for simplicity and aesthetics is reason enough to know why the desktop isn&#8217;t going to die anytime soon.</p>
<p>When people ask me about the <a href="http://www.buyosphere.com" target="_blank">Buyosphere</a> mobile app, I tell them that we have a strategy, but are prioritizing our web experience. Many of them roll their eyes like I&#8217;m not with the program. Like I&#8217;m a dinosaur. What many people don&#8217;t understand is how you need to use a mobile strategy to serve people when they are mobile. If your site isn&#8217;t useful on a mobile screen or isn&#8217;t a good real-time, time-killing, location-based experience, then that bandwagon is an expensive waste of time.</p>
<p>Of course we want to be mobile compatible (working on that now) and our mobile app will happen someday. It will be a different part of our strategy, where location-based and real-time matters to the user. The content will be available on the web, though. So when someone thinks, &#8220;Where was that great shoe store that I visited in Albuquerque? Oh yeah, it was recommended on Buyosphere!&#8221; they can pull up the information and send it to their distant cousin who has no use for Buyosphere, but needs to find a pair of shoes while traveling through Albuquerque.</p>
<p>I know that mobile is important and that we all need to think of how we give our users as much access to interact as possible, but it&#8217;s not a silver bullet nor is it applicable for everything. We are still a long way from an entirely mobile world. Let&#8217;s think about how we do it right, not rushed.</p>
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			<media:title type="html">Old Brick Phone</media:title>
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		<title>So, What Does a Startup CEO DO, Anyway?</title>
		<link>http://tarahunt.com/2012/05/26/startup-ceo-job-description/</link>
		<comments>http://tarahunt.com/2012/05/26/startup-ceo-job-description/#comments</comments>
		<pubDate>Sat, 26 May 2012 19:35:37 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Buyosphere]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[Personal]]></category>
		<category><![CDATA[featured1]]></category>
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		<guid isPermaLink="false">http://tarahunt.com/?p=1684</guid>
		<description><![CDATA[After a recent talk at a conference, a young man walked up to me and proclaimed to me, &#8220;I want to be a CEO, too!&#8221; I just about spewed the coffee I was drinking all over him. I asked him, &#8220;Do you know what that means?&#8221; &#8220;Well, maybe you can tell me. You are the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1684&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>After a recent talk at a conference, a young man walked up to me and proclaimed to me, &#8220;I want to be a CEO, too!&#8221;</p>
<p>I just about spewed the coffee I was drinking all over him. I asked him, &#8220;Do you know what that means?&#8221;</p>
<p>&#8220;Well, maybe you can tell me. You are the CEO of your company. How do I become one?&#8221;</p>
<p>Oy.</p>
<p>Titles are loaded and, in a startup, they don&#8217;t really mean much of anything except for creating some sort of illusion to the outside world that you have taken on a certain role. The truth is, if I were to list my actual title it would be:</p>
<p>Tara Hunt<br />
junior designer, marketing manager, PR manager, copywriter, blogger, product manager, assistant, business development associate, janitor, event coordinator, HR manager, gopher, researcher, analyst, strategic planner, fundraiser, etc.</p>
<p>The past two weeks, I&#8217;ve been elbow deep in Photoshop, laying out new pages based on specs provided from our hired design team. We could only afford a small number of pages to be laid out and general specs to be defined &#8211; in order to save $$, I took over from there. For the month prior to SXSW, I coordinated the Beauty Bar Event, including designing the schwag to specifications provided by the printing company (good thing I have experience with InDesign and Illustrator and have done print work before), budgetting with the vendors, coordinating staff, raising sponsorships, designing the schedule and layout and marketing the event.</p>
<p>Quite often I&#8217;m researching and writing blog posts, putting together pitch decks, pitching, writing job descriptions, interviewing, doing PR outreach, community management and emptying the waste bins in our office and cleaning the bathroom because we don&#8217;t have the budget for a cleaner.</p>
<p>I&#8217;m lucky because I get to share responsibilities with my two co-founders, but I know CEOs that take on coding, budgeting, tax accounting, etc on top of my stuff.</p>
<p>So, what does a startup CEO DO? Everything except for what you&#8217;d imagine a CEO of a company doing. Sure, when you start to grow a company, you can also delegate, which is very much more Chief-Executive-ish, but before that time? You want something done, you need to do it.</p>
<p>I will tell you what a startup CEO doesn&#8217;t do, though. We don&#8217;t collect a big paycheck, we don&#8217;t leave at 5pm, we don&#8217;t get weekends or holidays or vacation days. We don&#8217;t get bonuses, we rarely get kudos and we certainly don&#8217;t get a big, gorgeous corner office and a secretary. We don&#8217;t get power, prestige or any level of stability or certainty. But we continue to build and do this day in and day out. And we look forward to actually earning a title that means we&#8217;re in charge, capable and responsible for the future of our companies.</p>
<p>So what did I say back to the enthusiastic young man who wanted to be a CEO?</p>
<p>&#8220;You become a CEO when you&#8217;ve earned the title. I&#8217;m still a long ways from earning mine, but with hard work and sacrifice, I know I&#8217;ll get there.&#8221;</p>
<p>He didn&#8217;t look satisfied with my answer.</p>
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		<title>Momisms from Marianne</title>
		<link>http://tarahunt.com/2012/05/13/momisms/</link>
		<comments>http://tarahunt.com/2012/05/13/momisms/#comments</comments>
		<pubDate>Sun, 13 May 2012 16:23:36 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Personal]]></category>
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		<category><![CDATA[marianne hunt]]></category>
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		<category><![CDATA[momisms]]></category>
		<category><![CDATA[tribute to mom]]></category>

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		<description><![CDATA[(photo of my sister Hawa, me (as a blonde) and my Mom, Marianne, in Abu Dhabi) My friend Tereza (who I&#8217;m going to refer to as Terezko from now on) wrote the loveliest tribute to her mom this mother&#8217;s day and it started me thinking about my own mom. I&#8217;m fortunate to have my Mom (and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1676&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://missrogue.files.wordpress.com/2012/05/mom_me_hawa1.jpg"><img class="alignnone size-full wp-image-1679" title="mom_me_hawa" src="http://missrogue.files.wordpress.com/2012/05/mom_me_hawa1.jpg?w=540&h=405" alt="" width="540" height="405" /></a></p>
<p>(photo of my sister Hawa, me (as a blonde) and my Mom, Marianne, in Abu Dhabi)</p>
<p>My friend <a href="http://honestlynow.com/news/2011/03/26/what-mom-taught-me-about-business/" target="_blank">Tereza (who I&#8217;m going to refer to as Terezko from now on) wrote the loveliest tribute to her mom</a> this mother&#8217;s day and it started me thinking about my own mom. I&#8217;m fortunate to have my Mom (and my Dad) still around, but I can make a tribute to her while she is only a phonecall away.</p>
<p>My Mom is inspirational, too, though I was pretty hard on her growing up. She didn&#8217;t work outside of the home. As a fierce feminist at a young age, this bothered me. I thought my Mom was wasting her brilliance on making us lunches and feeding the cows. It took me until I was mature enough to see how much she impacted my life and my own independence. She didn&#8217;t need to go to an office every day to do this. She was incredibly wise and made choices that were right for her and her happiness.</p>
<p>A little about my Mom. She is an <a href="http://www.artists-society.ab.ca/artists-and-their-works/current-members/marianne-e-hunt.aspx" target="_blank">artist</a> and that is what makes her the happiest: creating art. Growing up, I judged her for not pushing her career (she had a degree in biology and her father wanted her to become a doctor), but I failed to see that she had crafted the exact scenario where she could push her career in the direction that she wanted (she didn&#8217;t want to become a doctor, she was an artist). The only thing that was missing for her was the time to focus on her art 100%, but I think daily life inspired her. The farm life inspired her. Us kids inspired her. My Dad inspired her. Her lifestyle gave her the space to experiment and explore her creative thoughts. When it didn&#8217;t work, there was no financial pressure to make her throw in the towel. When it worked, there was no financial pressure to pigeon hole her creativity. And she became a great artist because of it &#8211; selling lots of paintings, being juried into frequent shows and having her art win awards and be showcased in international publications.</p>
<p>All along the way, she was a wonderful and dedicated mother. She was the kind of mother who paid attention to details like making halloween costumes from scratch and sitting down with us as Christmas approached to build elaborate gingerbread houses. I was in figure skating for 10 years and she made most of my skating dresses and costumes herself. I think the most I had time to make for my own son growing up was a&#8230;wait&#8230;I don&#8217;t think I handmade anything. I remember him reveling over some cookies I baked at one point because it was such a rarity! Being a mother fulfilled my Mom. She involved us in creating, from stained glass sculptures (we were in charge of the foiling around the edges) to sewing costumes to gingerbread villages to you name the creative outlet, she involved us. I became a writer because of it.</p>
<p>She also gave me tidbits of wisdom along the way that have become the core to the way I operate in life. I call them Momisms. I think they are the most important lessons I have ever learnt:</p>
<ol>
<li><strong>If a person is nice to you, but treats the wait staff like garbage, this is not a nice person.</strong> Not only did it help define my judge of character, but it also made me keenly aware of how I treat EVERYONE around me.</li>
<li><strong>Those kids at school are teasing you because you expose their greatest fears.</strong> See here that she didn&#8217;t say, &#8220;because they are jealous&#8221; or &#8220;because you are special&#8221;. The difference here is couched in empathy. I already knew I was different. I was an oddball. What I didn&#8217;t realize until my Mom told me was that I was teased because my being different made my peers question their sameness. Instead of reacting hautily or defensively, I could act with empathy to the people who were being mean to me, which almost always neutralized the situation.</li>
<li><strong>You are a child of the universe&#8230;you have the right to be here.</strong> She had the poem, <a href="http://marilee.us/desiderata.html" target="_blank"><em>Desiderata</em></a>, posted at her bedside all of her life and often jokingly called me the pet name &#8216;child of the universe&#8217;. I didn&#8217;t pay much attention to it until a recent trip when I read it again and found it profound and very similar to many of my Mom&#8217;s basic lessons. It obviously means a lot to her. The basis is to live your life with intention and purpose &#8211; not seeking outside validation or comparing yourself to others. I&#8217;m still learning this.</li>
<li><strong>I hate wastefulness.</strong> Not really a quote, but something that shaped me into the anti-blind-consumption person I am. I became incredibly mindful of waste: running a washing machine for a few towels bothers me, I avoid buying things with crazy amounts of packaging and re-use when I can, I turn off lights as soon as I leave a room. When I was 16, I embarrassed my group of friends by lecturing a restaurant on serving their &#8216;eat-in&#8217; meals in styrofoam containers and wrote a letter to the editor of the local paper calling out the local businesses that need to learn how to reduce, reuse and recycle. (why I was unpopular!) I think my Mom was incredibly proud.</li>
</ol>
<p>I picked a very different path than my Mom, who tells me it took her a while to breathe easy for my decisions, but that she admires them nonetheless (she often compares our relationship to the one in Beaches &#8211; where I&#8217;m Bette Midler&#8217;s character and she is Barbara Hershey&#8217;s &#8211; another reference I failed to understand until more recently as I took it too literally). She knows she raised a strong-willed, independent daughter and the residual outcome of that is that I would always choose the unclear path. As a Mom myself, I understand how this can be both a point of pride and a point of stress. But even though she knew the monster she was creating, she did it. She never prepped me to marry for money or to get a steady job. She allowed me to believe that I could be a pirate when I grew up. She held her breath and tongue many times in my life as I made &#8220;wrong turns&#8221; &#8211; some that went awry and some that turned out great. Of course, she encouraged with positive reinforcement when I made decisions that would stabilize my life, but she also knew that those decisions weren&#8217;t always true to my being. And in spite of the grey hairs I&#8217;ve given her over the years, she still sings the theme song to Beaches to me periodically. I tell her, &#8220;Someday it may pay off, or maybe not, but I have lots of experience and stories to tell.&#8221;</p>
<p>So&#8230;Happy Mother&#8217;s Day to Marianne Hunt! Thank you for making me a better person and teaching me the most fundamental lessons of being a human being who is true to herself and her life path. Without you, I don&#8217;t know if I would like the person I am. Thank you.</p>
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		<title>I Instagram&#8217;d Your Dire Situation</title>
		<link>http://tarahunt.com/2012/04/05/i-instagramd-your-dire-situation/</link>
		<comments>http://tarahunt.com/2012/04/05/i-instagramd-your-dire-situation/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 17:03:01 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
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		<description><![CDATA[photo taken in my Galaxy Tab in East Baltimore and &#8216;prettified&#8217; with EyeEm They call this increasingly popular middle-class ritual &#8220;Ghetto Tourism&#8221; and I was guilty of it a few weeks ago when I visited Baltimore for the amazing InSquared Conference. I was almost giddy about the idea of touring the poorest parts of East [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1656&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://missrogue.files.wordpress.com/2012/04/eyeemfiltered1333639219484.jpg"><img class="aligncenter size-full wp-image-1657" title="eyeemfiltered1333639219484" src="http://missrogue.files.wordpress.com/2012/04/eyeemfiltered1333639219484.jpg?w=540&h=405" alt="" width="540" height="405" /></a></p>
<p style="text-align:center;">photo taken in my Galaxy Tab in East Baltimore and &#8216;prettified&#8217; with EyeEm</p>
<p style="text-align:left;">They call this increasingly popular middle-class ritual &#8220;<a href="http://www2.citypaper.com/special/story.asp?id=11846" target="_blank">Ghetto Tourism</a>&#8221; and I was guilty of it a few weeks ago when I visited Baltimore for the amazing <a href="http://gb.tc/insquared/" target="_blank">InSquared Conference</a>. I was almost giddy about the idea of touring the poorest parts of East Baltimore brought to my attention by one of my favorite television shows of all-time, The Wire (also <a href="http://stuffwhitepeoplelike.com/2008/03/09/85-the-wire/" target="_blank">#85 in Stuff White People Like</a>). I wanted to see the neighborhood with my own eyes. I couldn&#8217;t wait to capture the &#8216;<em>No Trespassing</em>. <em>If Animal</em> Is <em>Trapped</em> Inside <em>Call &#8230;.&#8217;</em> stencils on the boarded up houses. We drove around in a luxury SUV and captured poignant shots like the one above with our iPhones and Tablets. The irony wasn&#8217;t lost on me.</p>
<p style="text-align:left;">I don&#8217;t tell you this because I want to make anyone feel guilty, but there was something more poignant than pictures that I took away from this &#8216;ghetto tour&#8217; and my entire time at the conference. That poignant thing that hit me is core to the problems of North America: the divide between the haves and have nots. And, until the is an overall awareness of privilege, it won&#8217;t change.</p>
<p style="text-align:left;">A conversation on a gmail group I&#8217;m part of raised this point for me: <em>Yes, we all have the ability to achieve success by working hard and smart, but some of us have more obstacles in our way.</em> This is not an excuse by any means. The world is what it is for better or for worse, but there is an odd sense of entitlement in our cushy worlds that forgets that, yes, we work hard to achieve what we&#8217;ve achieved, but we have experienced privilege along the way to help us get there. Education, skin color, strong support systems, good manners, speaking the right native tongue, access to strong networks, the advantage of being a specific gender or orientation that is the normative, inheritance of wealth and many other leveragable assets give us a different starting point than those without these assets.</p>
<p>I was not born to a wealthy family. My father worked hard to build his business from a place of poverty. He worked his way through university, then he and my mother slowly, patiently, built his veterinarian practice, paying off student loans and slowly climbing up the ranks of comfortable living. We lived in a trailer on his family&#8217;s land until I was 10. A second-hand, broken down trailer, but we had the privilege of having land passed down, which gave us more leverage than many of our neighbors. And we lived in a small town in Alberta, which was incredibly inexpensive to grow a business in. Another advantage.</p>
<p>But they gave me oodles of other privileges that helped me to start from a pretty advanced place of leverage. I attended university didn&#8217;t have to take out too much for student loans because my parents supported me and post-secondary is subsidized in Canada. I always had enough. I also had my parents&#8217; example of a couple who sacrificed in the short term to make long term gains.</p>
<p>When I was in Baltimore, I saw a very different experience. Entire neighborhoods of abandoned houses, boarded up and falling down. Our guide described them as &#8216;unburied corpses&#8217;. Most people in those neighborhoods are untouched by the lovely startup/angel/VC world we live in that afford us to be connected the way we are. I took photos of those rows of unburied corpses with my iPhone and tablet &#8211; and felt incredibly aware of the juxtaposition. Many of the inhabitants of this neighborhood have their mindspace occupied by survival, not how to get followers on Pinterest.</p>
<p>I&#8217;m not saying all of this to make anyone feel guilty or to downplay your or my struggles. I&#8217;ve struggled and worked hard. I&#8217;ve gone without being able to pay my rent. I&#8217;ve gone without eating many times. We are all given our lot in life, but I also know that there is a different starting line for everyone. Those that start from behind my position have to run harder, smarter and overcome lots of barriers before they even get to IMAGINE creating a social commerce platform that helps people make better buying decisions.</p>
<p>And yes, it&#8217;s reality. There is no room in our world for whining or feeling sorry for ourselves.</p>
<p>But dammit. The arrogance of privilege really makes me hate the world we live in sometimes. And makes me question so much of what we deem as important or successful or admirable or inspirational. We spend so much time and money and energy and <a href="http://dealbook.nytimes.com/2012/04/04/heirs-to-old-money-plunge-into-tech/" target="_blank">editorial space celebrating a certain type of person</a> and funding a certain type of business. And yes, there are a few great funds (<a href="http://www.goodcap.net/" target="_blank">Good Capital</a>, <a href="http://www.omidyar.com/" target="_blank">Omidyar Foundation</a>, <a href="http://www.google.org/projects.html" target="_blank">Google.org</a> and <a href="http://www.gatesfoundation.org/" target="_blank">Gates Foundation</a>) and government programs and fundraising avenues, but all-in-all, I see more money lost on investing in the new shiny thing that doesn&#8217;t work than goes into investing into our own communities.</p>
<p>On a positive note, <a href="http://gb.tc/" target="_blank">gb.tc</a> (Greater Baltimore Tech Council), the organization behind InSquared Conference, has the goal of bringing wealth to the area we toured. The organization&#8217;s lead instigator <a href="https://twitter.com/#!/hardebeck" target="_blank">Jason Hardebeck</a>, who drove us around, is one of those guys who has examined his privilege and decided to use it to level the playing field for everyone, not just those who already have assets. As we speak, gb.tc, is creating innovative centers with tools, instruction and other resources in many of the poorest neighborhoods of Baltimore and reaching out to the inhabitants of those neighborhoods to offer them these resources at little to no cost. When I asked him how they plan to make money, he replied, &#8220;A rising tide lifts all boats.&#8221; In other words, when the poorest people in Baltimore have stable income and futures, everybody will profit. I love this idea. And it&#8217;s been shown that in cities like Philadelphia and New York, this is the case: reduced crime, increased local spending, cleaned up neighborhoods, better valued real estate, innovation and more come from these programs. It&#8217;s something that we all need to be invested in.</p>
<p>As a final note, I&#8217;m aware that I&#8217;m not building a business that is going to help those neighborhoods get to a level playing field, but that doesn&#8217;t mean I&#8217;m not trying to build something meaningful (I wouldn&#8217;t work on a business that doesn&#8217;t have a higher purpose). There is room in this world to build all sorts of businesses that serve all sorts of people. But I do want to live in a world where we are serving even the most &#8216;unprofitable&#8217; looking business prospects because it&#8217;s better for everybody.</p>
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		<title>My First Haul Video</title>
		<link>http://tarahunt.com/2012/03/17/my-first-haul-video/</link>
		<comments>http://tarahunt.com/2012/03/17/my-first-haul-video/#comments</comments>
		<pubDate>Sat, 17 Mar 2012 20:50:00 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Buyosphere]]></category>
		<category><![CDATA[Personal]]></category>

		<guid isPermaLink="false">http://tarahunt.com/?p=1652</guid>
		<description><![CDATA[I’ve been consuming haul videos for a while now…they are an interesting phenomenon: incredibly popular accounts of a shopping spree done on video. Usually by a 20 something or a teen and quite often they cover a trip to the mall. My haul is a bit different. I definitely didn’t spend hours on my hair [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1652&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>I’ve been consuming haul videos for a while now…they are an interesting phenomenon: incredibly popular accounts of a shopping spree done on video. Usually by a 20 something or a teen and quite often they cover a trip to the mall.</p>
<p>My haul is a bit different. I definitely didn’t spend hours on my hair and makeup (maybe I should have?) and I’m pushing 40 instead of in my early 20′s. But I was compelled to make it because of the surprisingly great finds I bought from <a href="http://www.simons.ca/" target="_blank">Simons</a>*.</p>
<p>I had fun making it and I think I’ll have even more fun wearing my new finds. It isn’t very often these days that I get to go on a spree.  :)</p>
<span style="text-align:center; display: block;"><a href="http://tarahunt.com/2012/03/17/my-first-haul-video/"><img src="http://img.youtube.com/vi/31VN8Bdff8M/2.jpg" alt="" /></a></span>
<p>* Full disclosure, Simons sent me a gift certificate, but they didn’t ask me to follow up with a video or a post or anything. In fact, I get stuff like this all of the time and rarely feel compelled (I’m on some sort of Canadian fashion influencers list…which is funny, but awesome).</p>
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		<title>BeautyBarX &#8211; it happened!!!</title>
		<link>http://tarahunt.com/2012/03/14/beautybarx-it-happened/</link>
		<comments>http://tarahunt.com/2012/03/14/beautybarx-it-happened/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 20:29:19 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Buyosphere]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://tarahunt.com/?p=1643</guid>
		<description><![CDATA[We were really happy to be the hosts of the premiere women&#8217;s event at SXSW Interactive this year: BeautyBarX Just to give you a little glimpse into what went down&#8230;   So yes&#8230;it was a RESOUNDING success!! Even though it rained like crazy for the first two days, women were already lined up at 9am [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1643&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>We were really happy to be the hosts of the premiere women&#8217;s event at SXSW Interactive this year: <a href="http://www.beautybarx.com" target="_blank">BeautyBarX</a></p>
<p>Just to give you a little glimpse into what went down&#8230;</p>
<p><a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/420680_10150850892298356_502303355_12908340_1500031211_n.jpg"><img class="alignnone" title="BBX1" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/420680_10150850892298356_502303355_12908340_1500031211_n.jpg" alt="" width="150" /></a> <img class="alignnone" title="BBX2" src="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/420303_10150850908453356_502303355_12908361_1619993704_n.jpg" alt="" width="150" /> <a href="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-snc7/64756_10150850923318356_502303355_12908378_1383887151_n.jpg"><img class="alignnone" title="BBX3" src="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-snc7/64756_10150850923318356_502303355_12908378_1383887151_n.jpg" alt="" width="150" /></a> <a href="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/420526_10150851009153356_502303355_12908631_552828805_n.jpg"><img class="alignnone" title="BBX4" src="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/420526_10150851009153356_502303355_12908631_552828805_n.jpg" alt="" width="150" /></a><a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-snc7/431718_10150851096543356_502303355_12908850_478453433_n.jpg"><img class="alignnone" title="BBX5" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-snc7/431718_10150851096543356_502303355_12908850_478453433_n.jpg" alt="" width="150" /></a> <a href="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/417602_10150851116383356_502303355_12908901_1776559739_n.jpg"><img class="alignnone" title="BBX6" src="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/417602_10150851116383356_502303355_12908901_1776559739_n.jpg" alt="" width="150" /></a> <a href="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424490_10150855082068356_502303355_12926102_1991965423_n.jpg"><img class="alignnone" title="BBX7" src="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424490_10150855082068356_502303355_12926102_1991965423_n.jpg" alt="" width="150" /></a> <a href="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425280_10150855106208356_502303355_12926202_647480530_n.jpg"><img class="alignnone" title="BBX8" src="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425280_10150855106208356_502303355_12926202_647480530_n.jpg" alt="" width="150" /></a><a href="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-ash4/426231_10150855113778356_502303355_12926218_1477038922_n.jpg"><img class="alignnone" title="BBX9" src="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-ash4/426231_10150855113778356_502303355_12926218_1477038922_n.jpg" alt="" width="150" /></a> <a href="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425272_10150855254238356_502303355_12926725_1356196186_n.jpg"><img class="alignnone" title="BBX10" src="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425272_10150855254238356_502303355_12926725_1356196186_n.jpg" alt="" width="150" /></a> <a href="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-ash4/421733_10150855423728356_941697717_n.jpg"><img class="alignnone" title="Kaitlin Won the Grande Prize!" src="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-ash4/421733_10150855423728356_941697717_n.jpg" alt="Kaitlin Won the Grande Prize!" width="150" /></a> <a href="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431485_10150855430363356_502303355_12927459_1291870122_n.jpg"><img class="alignnone" title="Simone won the Anne Cramer Dress!" src="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431485_10150855430363356_502303355_12927459_1291870122_n.jpg" alt="Simone won the Anne Cramer Dress!" width="150" /></a><a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/432105_10150855437983356_502303355_12927464_647076123_n.jpg"><img class="alignnone" title="Niamh won the Samsung Tablet!" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/432105_10150855437983356_502303355_12927464_647076123_n.jpg" alt="Niamh won the Samsung Tablet!" width="150" /></a> <a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424929_10150850884878356_502303355_12908282_38237692_n.jpg"><img class="alignnone" title="Pop up princesses" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424929_10150850884878356_502303355_12908282_38237692_n.jpg" alt="" width="150" /></a> <a href="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/419426_10150850647593356_502303355_12907162_927231164_n.jpg"><img class="alignnone" title="manicures" src="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/419426_10150850647593356_502303355_12907162_927231164_n.jpg" alt="" width="150" /></a></p>
<p><a href="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/429895_320901411300102_166354070088171_938031_953213473_n.jpg"><img class="alignnone" title="BeautyBar S+R" src="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/429895_320901411300102_166354070088171_938031_953213473_n.jpg" alt="" width="600" /></a></p>
<p><a href="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-snc7/429113_320901877966722_166354070088171_938035_1521374784_n.jpg"><img class="alignnone" title="BBX11" src="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-snc7/429113_320901877966722_166354070088171_938035_1521374784_n.jpg" alt="" width="150" /></a> <a href="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-snc7/422948_320901924633384_166354070088171_938036_1662043303_n.jpg"><img class="alignnone" title="BBX12" src="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-snc7/422948_320901924633384_166354070088171_938036_1662043303_n.jpg" alt="" width="150" /></a> <a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/428722_320990927957817_166354070088171_938598_592587423_n.jpg"><img class="alignnone" title="BBX13" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/428722_320990927957817_166354070088171_938598_592587423_n.jpg" alt="" width="150" /></a> <a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/418312_321059884617588_166354070088171_938891_1575209135_n.jpg"><img class="alignnone" title="BBX14" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/418312_321059884617588_166354070088171_938891_1575209135_n.jpg" alt="" width="150" /></a> <a href="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-ash4/419193_322088201181423_166354070088171_942158_1828158663_n.jpg"><img class="alignnone" title="BBX15" src="http://a6.sphotos.ak.fbcdn.net/hphotos-ak-ash4/419193_322088201181423_166354070088171_942158_1828158663_n.jpg" alt="" width="150" /></a> <a href="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431471_322088767848033_166354070088171_942165_1604552460_n.jpg"><img class="alignnone" title="BBX16" src="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431471_322088767848033_166354070088171_942165_1604552460_n.jpg" alt="" width="150" /></a> <a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/427607_322088851181358_166354070088171_942166_1666311759_n.jpg"><img class="alignnone" title="BBX17" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/427607_322088851181358_166354070088171_942166_1666311759_n.jpg" alt="" width="150" /></a> <a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425756_322089227847987_166354070088171_942172_1949007441_n.jpg"><img class="alignnone" title="BBX17" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/425756_322089227847987_166354070088171_942172_1949007441_n.jpg" alt="" width="150" /></a><a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/427724_322324411157802_166354070088171_942638_1752530104_n.jpg"><img class="alignnone" title="BBX18" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/427724_322324411157802_166354070088171_942638_1752530104_n.jpg" alt="" width="150" /></a> <a href="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/422879_322325857824324_166354070088171_942695_1286230776_n.jpg"><img class="alignnone" title="BBX19" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-ash4/422879_322325857824324_166354070088171_942695_1286230776_n.jpg" alt="" width="150" /></a> <a href="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431078_322325751157668_166354070088171_942693_1453389072_n.jpg"><img class="alignnone" title="BBX20" src="http://a5.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431078_322325751157668_166354070088171_942693_1453389072_n.jpg" alt="" width="150" /></a> <a href="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/418098_322325987824311_166354070088171_942699_1354249325_n.jpg"><img class="alignnone" title="bbx21" src="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/418098_322325987824311_166354070088171_942699_1354249325_n.jpg" alt="" width="150" /></a></p>
<p><a href="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-snc7/423108_322325431157700_166354070088171_942684_1347078131_n.jpg"><img class="alignnone" title="BBX21" src="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-snc7/423108_322325431157700_166354070088171_942684_1347078131_n.jpg" alt="" width="600" /></a></p>
<p><a href="http://mobile.aol.com/"><img class="alignnone" title="AOL Mobile" src="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431352_322324494491127_166354070088171_942642_982081334_n.jpg" alt="" width="150" height="225" /></a> <a href="http://www.redstamp.com"><img class="alignnone" title="Red Stamp" src="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-snc7/427059_322324507824459_166354070088171_942643_1524431312_n.jpg" alt="" width="150" height="225" /></a> <a href="http://style.dailybuzz.com"><img class="alignnone" title="Daily Buzz" src="http://a3.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431014_322324531157790_166354070088171_942644_1323900271_n.jpg" alt="" width="200" /></a></p>
<p>So yes&#8230;it was a RESOUNDING success!! Even though it rained like crazy for the first two days, women were already lined up at 9am for their manicure and mimosa and many stayed and came back. Many reported back that it was an oasis in the middle of SXSW. We really hope to be able to do this again next year!</p>
<p>Big ups to our partners:</p>
<p><a href="http://mobile.aol.com/?ncid=comlnkusmbda00000004" target="_blank"><img title="AOL_Mobile_Logo_OrangeRGB" src="http://beautybarx.files.wordpress.com/2012/01/aol_mobile_logo_orangergb.jpg?w=150&amp;h=150&h=150" alt="" width="150" height="150" /></a> <a href="http://www.redstamp.com/"><img title="redstampsquare_color" src="http://beautybarx.files.wordpress.com/2012/01/redstampsquare_color.jpg?w=150&amp;h=150&h=150" alt="" width="150" height="150" /></a> <a href="http://www.dailybuzz.com/"><img title="dailybuzzlogo-color-square" src="http://beautybarx.files.wordpress.com/2012/01/dailybuzzlogo-color-square.jpg?w=150&amp;h=150&h=150" alt="" width="150" height="150" /></a></p>
<p>and our sponsors:</p>
<p><a href="http://www.lionesquestyle.com/" target="_blank"><img title="lionesque_sq" src="http://beautybarx.files.wordpress.com/2012/01/lionesque_sq.jpeg?w=100&amp;h=150&h=100" alt="" width="100" height="100" /></a> <a href="http://www.plizy.com/"><img title="plizy_logo_vertical_color_black" src="http://beautybarx.files.wordpress.com/2012/01/plizy_logo_vertical_color_black.png?w=75&amp;h=150&h=100" alt="" width="75" height="100" /></a> <a href="http://mydirectives.com/"><img title="mydirectiveslogo" src="http://beautybarx.files.wordpress.com/2012/01/mydirectiveslogo.png?w=100&amp;h=49" alt="" width="100" /></a> <a href="http://www.lovethatfit.com" target="_blank">LoveThatFit</a> &#8211; <a href="http://www.jewelmint.com" target="_blank">Jewelmint</a> &#8211; <a href="http://www.bloom.com" target="_blank">Bloom</a></p>
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			<media:title type="html">BBX5</media:title>
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			<media:title type="html">BBX6</media:title>
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		<media:content url="http://a4.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424490_10150855082068356_502303355_12926102_1991965423_n.jpg" medium="image">
			<media:title type="html">BBX7</media:title>
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		<media:content url="http://a8.sphotos.ak.fbcdn.net/hphotos-ak-ash4/421733_10150855423728356_941697717_n.jpg" medium="image">
			<media:title type="html">Kaitlin Won the Grande Prize!</media:title>
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		<media:content url="http://a1.sphotos.ak.fbcdn.net/hphotos-ak-ash4/431485_10150855430363356_502303355_12927459_1291870122_n.jpg" medium="image">
			<media:title type="html">Simone won the Anne Cramer Dress!</media:title>
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		<media:content url="http://a7.sphotos.ak.fbcdn.net/hphotos-ak-ash4/432105_10150855437983356_502303355_12927464_647076123_n.jpg" medium="image">
			<media:title type="html">Niamh won the Samsung Tablet!</media:title>
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		<media:content url="http://a2.sphotos.ak.fbcdn.net/hphotos-ak-snc7/424929_10150850884878356_502303355_12908282_38237692_n.jpg" medium="image">
			<media:title type="html">Pop up princesses</media:title>
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			<media:title type="html">manicures</media:title>
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			<media:title type="html">BeautyBar S+R</media:title>
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			<media:title type="html">BBX11</media:title>
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			<media:title type="html">BBX12</media:title>
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			<media:title type="html">BBX16</media:title>
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		<title>Remember the Story of The Little Red Hen?</title>
		<link>http://tarahunt.com/2012/03/03/red-hen-syndrome/</link>
		<comments>http://tarahunt.com/2012/03/03/red-hen-syndrome/#comments</comments>
		<pubDate>Sat, 03 Mar 2012 19:30:45 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Bidness]]></category>
		<category><![CDATA[community]]></category>

		<guid isPermaLink="false">http://tarahunt.com/?p=1637</guid>
		<description><![CDATA[In the tale, The Little Red Hen finds a grain of wheat, and asks for help from the other farmyard animals to plant it. However, no animal will volunteer to help her. At each further stage (harvest, threshing, milling the wheat into flour, and baking the flour into bread), the hen again asks for help [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1637&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<blockquote><p><a href="http://missrogue.files.wordpress.com/2012/03/thelittleredhen.png"><img class="alignright  wp-image-1640" title="TheLittleRedHen" src="http://missrogue.files.wordpress.com/2012/03/thelittleredhen.png?w=240&h=285" alt="" width="240" height="285" /></a>In the tale, The Little Red Hen finds a grain of wheat, and asks for help from the other farmyard animals to plant it. However, no animal will volunteer to help her.</p>
<p>At each further stage (harvest, threshing, milling the wheat into flour, and baking the flour into bread), the hen again asks for help from the other animals, but again she gets no assistance.</p>
<p>Finally, the hen has completed her task, and asks who will help her eat the bread. This time, all the previous non-participants eagerly volunteer. However, she declines their help, stating that no one aided her in the preparation work, and eats it with her chicks, leaving none for anyone else.</p>
<p>(from <a href="http://en.wikipedia.org/wiki/The_Little_Red_Hen" target="_blank">Wikipedia</a>)</p></blockquote>
<p>I had this book as part of my collection growing up and was heavily influenced by it. There is obviously a moral to this story: you can&#8217;t  benefit from someone else&#8217;s labor when you didn&#8217;t contribute. It&#8217;s been one of my community philosophies and, really, the reason I think I&#8217;ve been successful over my career. Sure, I accept help readily from people, but I always think about how I&#8217;m going to contribute back when I&#8217;m able to. And when I feel I&#8217;ve taken more than I&#8217;ve earned, I feel guilty.</p>
<p>So I make sure that I spend any free time or resources I have on contributing in one way or another. But I&#8217;m constantly surprised by the number of people who exist who &#8211; like the farm animals that wouldn&#8217;t help the Little Red Hen, but felt entitled to the resulting bread &#8211; take advantage of the hard work of others.</p>
<p>As Matt Ridley discusses in <a href="http://buyosphere.com/products/4683/7415/" target="_blank">one of my favorite books of all time</a> that even the most virtuous person is NOT truly altrustic. Donating time to a food bank does everything from making you feel good to looking good on your resume to opening up the ability for you to meet other charitable people (like-minds) to mate with. Smart farm animals would understand that helping the Little Red Hen along the way would improve their possibility of getting a piece of warm bread at the end.</p>
<p>I don&#8217;t believe in Tit-for-Tat thinking, but I also don&#8217;t enjoy the level of entitlement I see around me. So when I put my own neck on the line (risk), skin in the game (money) and efforts to making something happen (time), I don&#8217;t share the results of it unless others show they are willing to do the same on some level.</p>
<p>I&#8217;m with the Little Red Hen on this one. I am happy to share&#8230;with those who share with me.</p>
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		<title>Getting paid to speak</title>
		<link>http://tarahunt.com/2012/02/10/getting-paid-to-speak/</link>
		<comments>http://tarahunt.com/2012/02/10/getting-paid-to-speak/#comments</comments>
		<pubDate>Fri, 10 Feb 2012 02:19:55 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Bidness]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
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		<category><![CDATA[speaking]]></category>

		<guid isPermaLink="false">http://tarahunt.com/?p=1632</guid>
		<description><![CDATA[(photo at TEDxConcordia by EvaBlue) Just recently, a friend of mine asked in a group email about how to further her speaking career. Like me in 2006, she is getting asked to speak fairly frequently, but like me in 2006, she is feeling like it&#8217;s taking enough of her time and effort to start asking [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1632&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://missrogue.files.wordpress.com/2012/02/tara-hunt-speaking.jpg"><img class="alignnone size-full wp-image-1634" title="tara-hunt-speaking" src="http://missrogue.files.wordpress.com/2012/02/tara-hunt-speaking.jpg?w=540&h=373" alt="" width="540" height="373" /></a><br />
(photo at <a href="http://www.youtube.com/watch?v=zykK0oUS8aw" target="_blank">TEDxConcordia</a> by <a href="http://evablue.com/" target="_blank">EvaBlue</a>)</p>
<p>Just recently, a friend of mine asked in a group email about how to further her speaking career. Like me in 2006, she is getting asked to speak fairly frequently, but like me in 2006, she is feeling like it&#8217;s taking enough of her time and effort to start asking for remuneration for the task.</p>
<p>First off, with a few exceptions, I think everyone that speaks should be compensated for it. It is work and takes time to put together a good presentation. Compensation can come in the form of free marketing &#8211; say if you are the CEO of a company that is trying to get the word out, or in the form of residual income (consulting gigs). But most often (and in my case), I needed to get paid. I spent more time working on presentations and traveling to give presentations than I could consulting, so I required payment for my time.</p>
<p>In early 2007, I was out with a group of people and one of my favorite speakers, <a href="http://www.danah.org/" target="_blank">danah boyd</a>, was talking about her agent. Upon further inquiry, I found out having an agent helped her get from unpaid speaker to paid speaker. So I asked her for an introduction and the rest was history. Over the next few years, I built a career speaking. I only &#8216;quit&#8217; (I still do very occasional gigs if the situation is right) to do <a href="http://www.buyosphere.com" target="_blank">Buyosphere</a>. But before I quit, I was commanding everywhere from $10,000-20,000 a gig. Not bad.</p>
<p>So, I had advice&#8230;and after I gave it, I was encouraged to post it here. So here it goes&#8230;if you want to get paid and make a career out of public speaking (assuming you are already speaking and people are responding well), here is what you need to do:</p>
<div>
<ol start="1">
<li><strong>Get video of your gigs</strong>. That was the first thing the agent I approached asked for. Thankfully, I had spoken at a few conferences who recorded their speakers so I had it readily available, but they will want to see your style and get proof that you are awesome (which you are, but nobody takes your word for it&#8230;and testimonials don&#8217;t count as much).</li>
<li><strong>Talk to people with speaking agents about their agents</strong>. When you get rave reviews, get an introduction through those people. Once again, they will ask for video. A strong slideshare showing and photos, etc. will also be helpful back up to support it. Be prepared to show them that they CANNOT pass you up.</li>
<li><strong>Even when people give you rave reviews, don&#8217;t sign anything until you figure out what the terms are</strong>. I got in trouble with this. Ask questions like, &#8220;What will you do to promote me and get me gigs?&#8221; &#8220;Can I book my own non-paying gigs that I want to do for a labor of love?&#8221; &#8220;How long is my contract?&#8221; Don&#8217;t sign an auto-renew.</li>
<li><strong>Know that for the first year of having your agent, they will probably book you into non-paying gigs</strong>. These gigs will probably cover your airfare and hotel, but not a speaking fee. Your agent will expect you to take them. Take them. You are proving to your agent that you can get good reviews and establishing yourself as someone to promote when they are approached by paying conferences. If you blow them away early, they will book you in paying gigs earlier.</li>
<li><strong>Know also that you will source many of your early gigs and pass them along to your agent for negotiation.</strong> This will feel like a bum steer, but your agent will get you a better deal than you would negotiate yourself (unless you are shrewd negotiator &#8211; I was not&#8230;erm&#8230;I AM not). Most of my early paying gigs came through my own promotion and leads, but my agent got me paid for them rather than not.</li>
<li><strong>Know that the standard rate the agent takes off of the top is 30%.</strong> You can get better rates, but 30% is pretty industry standard. I don&#8217;t know if I was selling myself short, but I always thought, &#8220;Hell, 70% of $15,000 is better than 100% of $5,000 or nothing.&#8221;</li>
<li><strong>Once you have shown your agent that you are totally marketable, get aggressive with your agency.</strong> I got aggressive with mine and they really pulled through. The partner at the firm flew up to Montreal to take me for breakfast and find out what I needed. Then they were booking me like crazy. I was making $15,000-20,000 a gig before I quit.</li>
<li><strong>Understand that $15,000-20,000 a gig is cheap for most conferences</strong>. Many of my peers were charging $75,000 a gig when I was charging $15-20k. Strive for the big rate!</li>
</ol>
<div>
<p>I hope that is helpful. It was a lovely life that speaking life, but it was stressful and tiring and I had a dream to pursue. However, I&#8217;m glad I did it and it made me the brazen hussy I am today. But if you commit to it, you can make a really killer living at it.</p>
</div>
<div>
<p>And&#8230;FYI&#8230;I used to be afraid of public speaking&#8230;but that&#8217;s a whole other post.</p>
</div>
</div>
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		<title>SXSW, BeautyBarX and the Quest to Create a Space for Women</title>
		<link>http://tarahunt.com/2012/02/05/sxsw-beautybarx-and-the-quest-to-create-a-space-for-women/</link>
		<comments>http://tarahunt.com/2012/02/05/sxsw-beautybarx-and-the-quest-to-create-a-space-for-women/#comments</comments>
		<pubDate>Sun, 05 Feb 2012 05:29:30 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Buyosphere]]></category>
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		<guid isPermaLink="false">http://tarahunt.com/?p=1618</guid>
		<description><![CDATA[I&#8217;ve been attending SXSW Interactive since 2005. It&#8217;s amazing and I&#8217;ve watched it grow from impressive to &#8220;OMFG where are all these people coming from?!&#8221; Last year, there were nearly 20,000 registered geeks in attendance, but many estimated that the event was also subsidized by an almost equivalent number of people who came to enjoy the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1618&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://missrogue.files.wordpress.com/2012/02/beautybarsign_large.png"><img class="size-full wp-image-1627 aligncenter" title="beautybarsign_large" src="http://missrogue.files.wordpress.com/2012/02/beautybarsign_large.png?w=540&h=380" alt="" width="540" height="380" /></a>I&#8217;ve been attending <a href="http://sxsw.com/interactive" target="_blank">SXSW Interactive</a> since 2005. It&#8217;s amazing and I&#8217;ve watched it grow from impressive to &#8220;OMFG where are all these people coming from?!&#8221; Last year, there were nearly 20,000 registered geeks in attendance, but many estimated that the event was also subsidized by an almost equivalent number of people who came to enjoy the festivities without a badge. Rough guesses estimated the population of Austin to increase by 40,000 just for SXSW Interactive.</p>
<p>What I&#8217;ve also noticed that there are more and more women attending each year. I asked <a href="https://twitter.com/#!/Hugh_W_Forrest" target="_blank">Hugh Forrest</a>, the man in charge of the show, what his estimates on women last year were and he replied, &#8220;A VERY conservative reply is that 1/3rd of our signups are women.&#8221; That&#8217;s about 6,800 women if my math is right. Wowsers!</p>
<p>What I also noticed last year was that there wasn&#8217;t much catering to that growing population. From what I could tell, the only women-focused event was <a href="http://www.luminary-labs.com/news/events/event/digitini-tech-women-sxsw" target="_blank">Digitini</a>, a really cool event honoring the women contributing to Tech. I&#8217;ve heard that it&#8217;s probably not happening in 2012. :( <a href="http://www.guykawasaki.com/" target="_blank">Guy Kawasaki</a>, <a href="http://kirtsy.com/" target="_blank">Kirtsy</a> and <a href="http://alltop.com/" target="_blank">Alltop</a> also did a fun event called <a href="http://www.facebook.com/events/342775688269/" target="_blank">Guy/Gal</a> a couple of years back (I couldn&#8217;t attend, but I heard it was great). But for 1/3rd of the population of SXSW, I would hope there would be more!</p>
<p>Sure, we&#8217;re all equal here, right? An event is an event and it&#8217;s non-gendered, right? Well&#8230;yes. Most events are neutral. In fact, life is neutral. Until you realize what neutral is&#8230;</p>
<p>Back in my cultural studies classes (where I have my degree), we examined the problem with the center and otherness. The center/neutral/sameness is the cultural pivot point. The idea that there is a characteristic or persona that is neutral makes everyone else necessarily conform. So think UNISEX t-shirts. They aren&#8217;t <em>really</em> unisex are they? They are t-shirts designed for a male body that are a little bit more tapered. They end up looking boxy on women (and probably fit a very distinct version of a male physique). Think of neutral colors like beige. They work for muted, quiet designs. They don&#8217;t offend, but they don&#8217;t express either.</p>
<p>So here I was, running between meetings and panels and events and thinking, &#8220;Where can I get a good manicure?&#8221; and coming up short and knowing that there wasn&#8217;t really a place where women could just BE WOMEN (and that doesn&#8217;t mean anything in particular, but spaces that are built for women do feel different). So I decided there and then that I would create something in 2012 come hell or high water that would be THAT thing. Completely UNneutral.</p>
<p>So here it is:</p>
<p><a href="http://www.beautybarx.com" target="_blank">Beauty Bar X</a></p>
<p>And I posted it to <a href="http://beautybarx.eventbrite.com/" target="_blank">Eventbrite</a> and <a href="http://www.facebook.com/events/348673408489714/" target="_blank">Facebook</a> and did mostly nothing with it yet, but am getting a steady stream of signups and messages like, &#8220;OMG&#8230;this is SO needed!&#8221;</p>
<p>But here is the rub&#8230;I got <a href="http://www.buyosphere.com" target="_blank">Buyosphere</a> to sponsor it, but we have a wee bit of seed funding that cannot cover an event that costs $25,000 to put on (I&#8217;ve asked our amazing <a href="http://www.golightlyhouse.com" target="_blank">event planners</a> if we could cut back and they tried, but SXSW makes the city uber costly). I squeezed $5,000 out of my company (my board and co-founders won&#8217;t approve more &#8211; that&#8217;s an entire month of runway!). I may be able to put a couple of grand into it from my own pocket as well&#8230;but we really need to raise $20,000 (or something close to it) to make this happen.</p>
<p>Crazy awesome part of this is that this is the PERFECT OPPORTUNITY for any brand focused on reaching influential women to do so. We will have a space catering to women at SXSW. Women from all over the world with tens of thousands and hundreds of thousands of followers. Not only that, we will be offering them a great space to be pampered in. Hello skincare companies! Hello nailcare companies! Hello health companies!</p>
<p>So&#8230;in order to make this happen, I&#8217;ve set up an IndieGoGo campaign:</p>
<p><a href="http://www.indiegogo.com/Sponsor-The-BeautyBarX-Event" target="_blank">http://www.indiegogo.com/Sponsor-The-BeautyBarX-Event</a></p>
<p>The goal is to raise $20,000 or as close to it as I possibly can so we can make this happen. The sponsorship levels are spelled out on IndieGoGo, but people that want to see it happen can also help out. I was ready to pull the plug last week, but something just made me want to push on. I know we can do this. I&#8217;d love to see it happen. Can we crowdsource it? I know it&#8217;s needed. Let&#8217;s make it happen!</p>
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		<title>Time keeps on slipping slipping slipping slipping</title>
		<link>http://tarahunt.com/2012/02/01/time-keeps-on-slipping-slipping-slipping-slipping/</link>
		<comments>http://tarahunt.com/2012/02/01/time-keeps-on-slipping-slipping-slipping-slipping/#comments</comments>
		<pubDate>Wed, 01 Feb 2012 00:19:30 +0000</pubDate>
		<dc:creator>Tara Hunt</dc:creator>
				<category><![CDATA[Bidness]]></category>
		<category><![CDATA[Buyosphere]]></category>
		<category><![CDATA[entrepreneurship]]></category>

		<guid isPermaLink="false">http://tarahunt.com/?p=1610</guid>
		<description><![CDATA[&#8230;into the future. Now that Buyosphere is funded, I&#8217;m writing a regular column on INC.com and the myriad of other things that I&#8217;ve committed to are going on, I find myself looking at the clock everyday thinking, &#8220;OMG, where did the day go?&#8221; and the calendar at the end of every week and wondering, &#8220;It&#8217;s not [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=tarahunt.com&#038;blog=10217&#038;post=1610&#038;subd=missrogue&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>&#8230;into the future.</p>
<p>Now that <a href="http://www.buyosphere.com" target="_blank">Buyosphere</a> <a href="http://venturebeat.com/2012/01/05/buyosphere-funding/" target="_blank">is funded</a>, I&#8217;m writing <a href="http://www.inc.com/author/tara-hunt" target="_blank">a regular column on INC.com</a> and the myriad of other things that I&#8217;ve committed to are going on, I find myself looking at the clock everyday thinking, &#8220;OMG, where did the day go?&#8221; and the calendar at the end of every week and wondering, &#8220;It&#8217;s not THAT DAY already, is it?&#8221; Time really is relative.</p>
<p>I used to be that person who would get back to everyone who emailed me lickity split. I would say yes to every coffee/lunch/drink invitation because, well, you never know where that relationship may lead. I took on all sorts of projects and talks and columns and mentorships and whatever I could pack into my days because I wanted to build my Whuffie and build my reputation. I took pride in all of this. I was approachable and generous with my time and I really believed it is what helped me go from a total nobody born in Saskatoon, Saskatchewan and raised in a small town in Alberta to being paid to stand in front of audiences of thousands of people and  blah blah blah about how I see the world. So it&#8217;s really hard to become that person who lets email inboxes fill up with thousands of unreplied email and tells people NO on a regular basis.</p>
<p>I still think that stuff is important. Don&#8217;t get me wrong. But I only have so many hours in my day and, as it is, I&#8217;m not spending near enough of it taking care of myself. I need to be smart with the time I have left over and, unfortunately, many of my decisions on how to spend it go back to whether or not it will help me and my business and not the other way around.</p>
<p>From what I hear, though, this is a temporary state of being. I&#8217;ve been told by people who have worked hard and become very successful that they can now go back to giving instead of taking again. But instead of rationalizing about it, I just need to keep focused.</p>
<p>All of this is to say&#8230;I won&#8217;t be blogging much here for a while and everywhere else I&#8217;m communicating, I&#8217;m going to seem less like Tara and more like, I don&#8217;t know, someone else who is obsessed with building her business. I can&#8217;t wait until I have the time again to share everything. Thanks for your support and someday I hope to buy all of you a cruise around the world with me.</p>
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